Impressjapan prediction for 2013: Rebel Miniaturization and High Resolution Lenses.
Like every year ImpressJapan interviewed Canon mangers and after that posted a prediction about the 2013 Canon strategy. There is really not a lot of info but here is what they write:
1) Rebel series will undergo a “Miniaturization” process (see this patent)
2) Renewal of existent lenses for high quality performance on high Megapixel cameras.
3) New lenses for the EOS-M system.
That's it!
FMJ
6 months ago |looks like having a faster AF on the hybrid sensor is not Canon’s priority……LOL
i wonder how small Rebel could be, i can’t fit nicely on the T4i anymore
John
6 months ago |Canon is definitely making its lenses sharper, but they are also limiting the max aperture (see the new 24mm f/2.8IS, 28mm f/2.8IS, and 35mm f/2 IS for examples). I’m not sure why they are also adding IS to all the primes and not to the 24-70 f/2.8 zooms (except to make more money). This is not a good strategy. They are also charging ridiculous amounts for these lenses almost doubling the prices of the lenses they are replacing.
Meanwhile Sigma is deliver lenses like the new 35mm f/1.4 that are freaking amazingly sharp even at f/1.4, built like an L lens, and priced at 40% less:
http://www.youtube.com/watch?v=eepJqyWjuTo
AG
6 months ago |What’s the point because they can’t change physics for a smaller lens size. There is a reason why m4/3 exists, different sizes for different situations. Now if they would just fix the problems with GX1, that would be better. Canon needs to execute better or they will become a FF Pro agency only camera maker.