Making Waves With the Canon EOS 7D Mark II

From Canon Professional Network:

Canon Ambassador, action photographer and filmmaker Richard Walch recently took to the seas with the new EOS 7D Mark II. The results of his endeavours – using Canon’s flagship APS-C DSLR and a group of Speedlite 600EX-RT flashguns – are nothing short of stunning. He reveals the secrets behind his latest maritime adventure to CPN Editor David Corfield

Read the story at CPN –>


Amazon changed the shipping date of the EOS 7D Mark II to October 30 (previously November 28). In Germany Wex Photographie is accepting pre-orders for the EOS 7D Mark II (€1,699).

World-wide pre-order links after the break

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Canon ‘See Impossible” Campaign – Canon Answers 5 Questions

Do you remember Canon’s See Impossible campaign (and all the sarcasm that followed)?

Brandchannel interviewed Michael Duffett, VP and general manager of marketing at Canon USA about the campaign.

Some excerpts:

bc: While the “See Impossible” campaign has drawn interest from a broader audience, it might be harder to engage your core audience, who focus (so to speak) on core product features and want groundbreaking innovation. How do you balance the two? And moving forward, how do you hope to message towards these die-hard fans who were perhaps expecting more from the countdown?

Duffett: This is a corporate brand effort designed to broaden awareness of the variety of businesses and solutions that Canon is engaged in. With Canon See Impossible we are making the commitment to never stop innovating across any of our businesses, including the photography products we have been historically known for […]

And…

bc: The new microsite is almost devoid of the stunning imagery and photography we have come to expect from Canon branded content. Was this intentional as a kind of blank canvas for customers’ creativity? Can you speak to the absence of photography and imagery in your new visual identity?

Duffett: We purposely took a different approach for seeimpossible.usa.canon.com than some of our other sites. Because it is a brand site, not a photography site, we focused on telling lesser-known stories of customers who are already using Canon technology in innovative ways.  And we will continue to highlight those stories in a unique visual style that doesn’t rely completely on photography […]

What do you think? Read the interview at brandchannel.

See Impossible

[via Brandchannel]
 

Deal Alert: Canon Rebel SL1 with 18-55mm IS STM – $486

Rebel SL1 Top Rated Plus eBay seller 6ave (99.2% positive ratings) has a super deal going on: the Canon Rebel SL1 (EOS 100D) with the EF-S 18-55mm IS STM lens is on sale for just $485.80.Free shipping in the USA. Compare to $599.99 on Amazon.

More good deals on Canon gear at eBay and in the box below.