The Canon EF 11-24mm f/4L – Pricey and Hefty, and an Unmatched Optical Performance


It appears Canon made another killer lens with their new EF 11-24mm f/4L lens. Sure, this isn’t a lens anybody can afford to buy, and it has a focal length that’s rather specialized, but it is another example of how well Canon manages the craft of lens making. After Roger Cicala’s verdict on the 11-24mm f/4L, today I feature PetaPixel’s opinion about this lens.

PetaPixel’s review comes with lots of samples and considerations about the use of the EF 11-24mm f/4L, the widest rectilinear full-frame lens you can get on the market. The Canon is also compared to the Sigma 12-24mm f/4.5-5.6 DG II HSM (which costs a third of the Canon). In the conclusion they write:

The Canon EF 11-24mm f/4L USM is heavy and bulky. It is also thrice as costly as the Sigma [12-24mm f/4.5-5.6 DG II HSM], which offers slightly narrower focal length and less brightness. However, if image quality (in terms of distortion and sharpness) and flare control is important to you, then there is really no contest between the two lenses. The Canon EF 11-24mm f/4L USM is an outstanding performer in the rarefied group of ultra-wide SLR zoom lenses, by itself or compared to other super wide zooms.

It is not for every photographer though, given its ultra wide focal length. General photography has limited use for ultra wide focal lengths, given the potential for distortion in the corners and requirement for careful composition to include foreground interest. And viewers tire easily of converging perspective shots, no matter how dynamic they are, if you shoot more than a handful of them.

But for landscape and architectural photographers, the Canon EF 11-24mm f/4L USM is a lens they have been waiting for. Sharp, contrasty and virtually distortion-free, the Canon lens stretches your photography potential as much as it stretches your wallet. For the other Canon photographers who need an ultra-wide occasionally, there is always the option of the Sigma 12-24mm f/4.5-5.6 DG II HSM.

High resolution samples from the Canon EF 11-24mm f/4L USM are available in PetaPixel’s Flickr gallery. Canon’s new EF 11-24mm f/4L is now available for pre-order at Amazon US. The Canon EF 11-24mm f/4L is available and ships for $2,999. More pre-order link: Adorama | DigitalRev | B&H Photo.

Sample pics at ephotozine, product images at Photography Blog and DPReviewDavid Norton on the EF 11-24mm f/4L. Sample pics at Canon UK.

[via PetaPixel]

Behind the scenes of Joe Simon’s “Fragments” (shot with EOS C100 Mark II)

Go behind the scenes of the short film, “Fragments” by Joe Simon, and learn how he uses the features of the EOS C100 Mark II to creatively capture a love story. See what goes into the preproduction process, how to plan for transitioning sequences, creating light and air, and more.

The Canon EOS C100 Mark II Cinema camera was announced in October, is available for pre-order at B&H Photo and Adorama. Price is $5,499. More tutorials here.

EOS C100 Mark II

[via CanonUSA]

More Rebates on Canon EOS 5D Mark III ($2249) and EOS 6D ($1299) by Adorama


Adorama tops yesterday’s price drops with a $250 mail-in rebate (instructions) for the following kits.

Canon EOS 5D Mark III kits

  • All EOS 5D Mark III kits come with Canon Pixma Pro-100 Inkjet Printer, Canon SG-201 Photo Paper Plus, and New Leaf PLUS 1 Year Warranty (Drops & Spills)
  • EOS 5D Mark III on sale for $2,249 after $300 instant rebate and $250 mail-in rebate (compare to $2,799)
  • EOS 5D Mark III with EF 24-105mm f/4L IS on sale for $2,849 after $300 instant rebate and $250 mail-in rebate (compare to $3399)
  • EOS 5D Mark III with EF 24-70mm f/4L IS on sale for $2999 after $300 instant rebate and $250 mail-in rebate (compare to $3549)

Canon EOS 6D kits

  • All EOS 6D kits come with Canon Pixma Pro-100 Inkjet Printer and Canon SG-201 Photo Paper Plus
  • EOS 6D on sale for $1,299 after $300 instant rebate and $250 mail-in rebate (compare to $1,849)
  • EOS 6D with EF 24-105mm F3.5-5.6 IS STM on sale for $1,699 after $300 instant rebate and $250 mail-in rebate (compare to $2,249)
  • EOS 6D with EF 24-105mm f/4L IS USM on sale for $1,899 after $300 instant rebate and $250 mail-in rebate (compare to $2,449)


Canon One of Most Admired Companies in 2015 (says Fortune Magazine)


Fortune Magazine lists Canon as one of the most admired companies in 2015. Fortune’s company profile for Canon is here. And no, neither Sony nor Nikon are listed 😉

Canon Receives Prestigious Accolade From FORTUNE Magazine As One Of The World’s Most Admired Companies In 2015

MELVILLE, N.Y., March 2, 2015 – Canon U.S.A., Inc., a leader in digital imaging solutions, is proud to announce that its parent company, Canon Inc., has been named to the 2015 FORTUNE magazine World’s Most Admired Companies list in the computers category. Considered by FORTUNE magazine as the “definitive report card on corporate reputations,” Canon received its highest ranks in innovation, social responsibility and long-term investment value.

“We are honored to be recognized as one of the World’s Most Admired Companies by FORTUNE magazine and well-respected industry leaders,” said Kotaro Fukushima, senior director and general manager, Corporate Communications, Canon U.S.A., Inc. “The results of this year’s rankings are a testament to Canon’s commitment to investing in our customers and technology, and our core belief of being a good corporate citizen in the communities we serve.”

The 2015 list was separated into 55 industries from a variety of business areas. Over 600 companies from 29 countries around the world were analyzed and ranked by executives, directors and analysts in their respective industries based on nine reputation drivers, including financial soundness, long-term investment value, people management, social responsibility, use of corporate assets, quality of management, quality of products/services, innovation and global competitiveness.1

The FORTUNE magazine World’s Most Admired Companies list can be found at

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