Canon Has The Top Share Of Press Cameras Used At Olympic Games

Canon Firmware Updates Viltrox Eos R7 Eos R10 Reuters Canon Cameras Europe Canon Eos R1 Eos R Rf 14-35mm Olympic Games Ef-mount Rudy Winston

Canon the n° 1 at the Olympic Games; what else?

Canon press release:

Canon claims top share of press cameras used at the Olympic Games Tokyo 2020, highlights DSLR and mirrorless cameras and remote image capture technologies that assisted press photographers

TOKYO, August 20, 2021—As a Gold Partner (Still Camera and Desktop Printer) of the Tokyo 2020 Games, Canon helped support professional photographers through the establishment of a camera service booth inside the Main Press Center so they were in the best condition possible to capture photos of athletes engaged in high-level competition during the Opening Ceremonies, Closing Ceremonies and competition events of the Tokyo 2020 Games.

Canon is active behind the scenes at a wide variety of sporting events, aiming to achieve “zero downtime” for professional photographers so they are never forced to stop and miss definitive moments of these intense competitions. For decades, the Company has built a reliable reputation and helped support journalists on the front lines through a wide range of services.

In addition to such products as the company’s professional flagship camera, the EOS-1D X Mark III, used by a large number of photographers thanks to its high reliability and ease-of-use, Canon provided on-site support during the eight competition events1 of the Tokyo 2020 Games. Canon achieved the top share, approximately 55%2, of cameras used by professional press photographers at the event.

Alongside the EOS-1D X Mark III, Canon’s EOS R5 and EOS R6 mirrorless cameras were widely used. What’s more, test units of the in-development EOS R3—with high performance and high reliability designed to meet the needs of professional and enthusiast users—were used by a limited number of professional photographers, who gave the camera high praise.

Comment from EOS R3 test user Patrick Smith of Getty Images, the official photo agency of the Tokyo 2020 Games

I am honored to be given the opportunity to test EOS R3 at the world’s largest sporting event. Thanks to the camera’s incredibly fast AF and light weight, I had a much easier time holding and operating the camera for long periods of time. The 30 frames-per-second high-speed continuous shooting also proved excellent. I believe this camera will show us what next-generation performance is like.

Canon’s Robotic Camera System CR-S700R, which enables image capture from a variety of viewpoints and angles, was also installed in multiple locations, contributing to the creation of innovative new ways to capture photos.

Canon will continue striving to create competitive, highly reliable products and, through such on-site support of journalists as equipment maintenance, contribute to the further advancement of photographic and videographic expression.

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Canon Announces Service Center For Pro Photographers At Tokyo 2020

Olympics Tokyo 2020

Canon pulled their booths from the Olympics but does (obviously) support professional photographers and their equipment at the Olympic Games Tokyo 2020.

Canon press release:

Canon establishes professional photographer Photo service center inside the Tokyo 2020 Main Press Center

TOKYO, July 19, 2021—Canon Inc. and Canon Marketing Japan Inc. announced today that the company will establish a photo service center for professional photographers in the Main Press Center (MPC), where members of the international press gather, during the Olympic and Paralympic Games Tokyo 2020 (henceforth, Tokyo 2020 Games) with the purpose of ensuring photographers are as best-equipped as possible to capture exciting and definitive moments of top-class athletes.

Professional photographers around the world require camera manufacturers to develop state-of-the-art technologies and top-class-performance equipment, as well as provide a comprehensive network of meticulous service and support.

Thus far, Canon has provided on-site support for press photographers, including camera and lens maintenance and technological support, behind the scenes at major sporting events around the world. The Tokyo 2020 Games are no exception—there too, Canon will apply its professional support know-how acquired over its long history in order to provide flexible and appropriate support for photographers and the various requests and equipment troubles they may have.

The Tokyo 2020 Games Main Press Center, located in the West Hall of the Tokyo Big Sight convention center, is expected to receive many members of the international press. As a Gold Partner of the Tokyo 2020 Games (still cameras and desktop printers), Canon aims to contribute to the successful operation of the event. With this goal in mind, the company will establish the largest camera photo service center of this event within the MPC.

At the photo service center, which will operate under the motto of “Zero Downtime” to ensure that photographers don’t miss their chance at capturing decisive moments of this intense competition due to equipment trouble or other such problems, Canon will provide speedy maintenance service, equipment repairs and loaning of replacement equipment so that photographers can always be ready and in the best possible condition.

The Canon photo service center will provide such equipment as the company’s professional flagship camera, the EOS-1D X Mark III, as well as the EOS R5 and EOS R6 mirrorless cameras and super-telephoto lenses. In addition, elite and highly trained staff will be working on-site to support photographers until the end of the closing ceremonies of the Tokyo 2020 Games.

In addition, Canon’s remote camera system will be used at the event venues. The Robotic Camera System CR-S700R enables digital interchangeable-lens cameras (DILC) to be operated remotely, including the ability to adjust shooting angles, and can be installed and used in locations at the event areas where human photographers cannot access, such as from ceilings.

Canon strives to support photographers aiming to capture historic and powerful moments of top-class athletes engaged in fierce competition and contribute to the promotion and development of photographic culture. In addition, the company will support the efforts of the media to deliver to people around the world moments of passion and excitement during the sporting world’s premiere event, thus contributing to the promotion of the Olympic and Paralympic movement.

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Canon Pulls Olympics Promotional Booths Along With Other Sponsors, Report

Olympics Tokyo 2020

A different kind of rumor today. It seems many Japanese sponsors of the Olympic Games 2021 are cancelling promotional events and booths. Canon is also rumored to pull their promotional booths from the Olympics.

Sources told Reuters that sponsors are “frustrated by ‘very last minute’ decisions by organisers and a delay on whether spectators would be allowed“. It’s less than two weeks to go until the Olympics start. Citing two “people familiar with the matter”, Reuters reports:

Camera maker Canon Inc […] have scrapped plans to set up promotion booths along the “Olympic Promenade”

According to Reuters’ sources, Canon planned to set up a photo spot for visitors along the Tokyo waterfront. With no spectators allowed, it wouldn’t make much sense. Canon declined to comment to Reuters about the rumor.

Thanks Edina for the tip.

Canon Is Field And Studio Lenses Provider For NBC Olympics

Nab 2023 Canon Eos R5 Mark Ii Canon Eos R8 CP+ 2024 Mark Ii Canon EOS Rf 24-50mm R6 Mark Ii Rf Mount Eos R6 Mark Ii Rf 300mm Rf 35mm Canon Eos R100 Rf 24mm F/1.8 Rf-s Canon Eos R7 Eos R100 Canon High Resolution Eos R R10 Eos C5 Canon Canon Eos R1 Eos R5c Canon Rf 16mm Rf 35mm F/1.2L EF Lenses Tilt-shift Lenses Rumor

Canon is very active at Olympics, providing gear for professionals. NBC Olympics is responsible for producing, programming and promoting NBCUniversal’s coverage of the Olympic Games.

Canon press release:

NBC Olympics Selects Its Field And Studio Lenses Provider For Its Production Of Olympic Games In Tokyo

Canon to Assist NBC Olympics in Providing Viewers with Outstanding 4K UHD and HD Picture Quality During Its Coverage of Tokyo Olympics

STAMFORD, CT, June 7, 2021NBC Olympics, a division of the NBC Sports Group, has selected Canon U.S.A., Inc., a leader in digital imaging solutions, to provide a wide variety of 4K UHD and HD Field, Portable and Studio lenses for its production of the Games of the XXXII Olympiad, which take place in Tokyo, Japan, from July 23 – August 8. The announcement was made today by Chip Adams, VP of Venue Engineering, NBC Olympics, and Kazuto Ogawa, President and CEO of Canon U.S.A., Inc.

A broad array of Canon broadcast lenses will be used, including the UHD-DIGISUPER 90 long-zoom field lens, which provides outstanding 4K UHD imagery. Canon’s 4K and HD lenses will be at every venue and studio in Tokyo, allowing viewers to see NBC Olympics’ presentation of all the action. In addition, Canon service technicians will be on-site in Tokyo to ensure that every piece of equipment is in peak operating condition at all times.

“We are honored to once again be able to showcase our finest broadcast digital imaging solutions and to be chosen as the broadcast lens provider for NBC Olympics,” said Kazuto Ogawa, president and CEO, Canon U.S.A., Inc.

“With today’s multi-format camera systems, Canon has shown that it is on the forefront of providing advanced optics for today’s UHD and HDR capable cameras, which we are utilizing at the Olympic Games,” said Adams. “The images, equipment and the support we receive from Canon are always exceptional and we look forward to partnering with them again for the Tokyo Olympics.”

About NBC Olympics
A division of NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversal’s coverage of the Olympic Games. NBC Olympics is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history. NBCUniversal owns the U.S. media rights on all platforms to all Olympic Games through 2032. NBC Olympics also produces thousands of hours of Olympic sports programming throughout the year, which is presented on NBC, NBCSN, Olympic Channel: Home of Team USA, Peacock and NBC Sports digital platforms.