Leading Manufacturer Reaffirm Their Commitment To Photokina 2020

Photokina 2020 Coronavirus
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Photokina 2020 released a (German) press release where some big players in the industry reaffirm their commitment to the “leading exhibition” in the photography industry.

Canon will be present at photokina 2020. Nikon, Olympus and Leica already released press releases where they explain why they are not present at photokina 2020.

Go Tokura, Chief Executive Officer Image Communication Business Operations at Canon states:

With the imaging industry at a significant turning point, we expect photokina to fulfill its role as the leading exhibition in the global photographic and imaging industries. Canon is pleased to announce new products at photokina, contributing to the industry’s success.

So, Canon “is pleased to announce new products”. Expect the EOS-1D X Mark III and maybe a new EOS M and a new EOS R camera.

The machine translated photokina 2020 press release is after the break.

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Nikon, Leica And Olympus Will Not Attend Photokina 2020

Photokina 2020 Coronavirus
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Well, this comes as a surprise. A big player like Nikon not going to attend Photokina 2020?

That’s what a Photokina 2020 press release unveils (emphasis mine):

“We look forward to strong demand and applications from both the new and the classic segments of companies like Canon, CEWE, GoPro, Sony, Panasonic, Kodak Alaris, Sigma, Tamron, Carl Zeiss, Hasselblad, Hahnemühle, Arri, Rode Mikrophones, DJI and Insta360”, says Christoph Werner, Vice President of Koelnmesse. These are contrasted by cancellations, including from Leica, Nikon and Olympus.

It’s not just Nikon to let us puzzled. Leica is a traditional German camera manufacturer and maybe it is even weirder that they do not partecipate to Photokina 2020. Wonder if there are more, untold reasons that motivated Nikon, Leica and Olympus to not attend Photokina 2020.