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Canon to support IAAF World Championships Beijing 2015 as official partner

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Press release:

Canon, as Official IAAF Partner, to support IAAF World Championships Beijing 2015 through various activities

TOKYO, Japan, August 7, 2015—Canon, as an Official Partner of the IAAF World Championships Beijing 2015, will provide support for the event through a range of activities.

Canon is an Official Partner of the International Association of Athletics Federations (IAAF) World Athletics Series, sponsoring a total of 15 IAAF World Athletics Series events from 2013 to 2016. The IAAF World Championships Beijing 2015, which begins on August 22, is a global competition that will bring together more than 2,000 athletes from over 200 countries and territories. The previous Championships, held in Moscow in 2013, was broadcast in 192 countries and regions, attracting strong interest from a wide international television audience.

At the IAAF World Championships Beijing 2015, Canon will display the Company’s logo on signage within the venue, provide support through its products, technologies and services, and carry out a range of related activities, including those listed below.

On-site camera service center for photographers covering the competition

At numerous sporting competitions both in Japan and overseas, Canon provides behind-the-scenes support to members of the press covering these events, including technical support, advice and repair services, as well as loans of the latest Canon EOS camera and lens equipment. To further improve media support at the IAAF World Championships Beijing 2015, expert Canon staff at the on-site camera service center will assist the many sports photographers from various countries and regions across the world. Additionally, all accredited photographers covering the event will wear bibs displaying the Canon logo.

Canon IAAF World Championships Beijing 2015 special website

Canon will incorporate within the Company’s homepage a dedicated IAAF World Championships Beijing 2015 website that provides a range of tournament-related information, including competition schedules and major attractions. Additionally, the site will include a link to the Canon Photo of the Day, which, featured on the IAAF official website during the competition, will present one image per day carefully selected from among the many captured daily during the event. Visitors will be able to enjoy breathtaking images of the athletes in action, captured by top sports photographers supported by the outstanding imaging performance of Canon cameras and lenses.

Canon will continue contributing to the advancement of sports through the use of Canon products and technologies.

IAAF World Championships Beijing 2015: Related websites

Canon x IAAF World Championships Beijing 2015 website: www.canon.com/beijing2015

IAAF official website: www.iaaf.org

IAAF World Athletics Series: Canon Sponsorship Overview

Year Event Dates Location
2013 IAAF World Cross Country Championships
Mar. 24
Bydgoszcz, Poland
IAAF World Youth Championships
Jul. 10-14
Donetsk, Ukraine
IAAF World Championships
Aug. 10-18
Moscow, Russia
2014 IAAF World Indoor Championships
Mar. 7-9
Sopot, Poland
IAAF World Half Marathon Championships
Mar. 29
Copenhagen, Denmark
IAAF World Race Walking Cup
May 3-4
Taicang, P.R. of China
IAAF World Junior Championships
Jul. 22-27
Eugene, OR, U.S.A.
IAAF Continental Cup
Sep. 13-14
Marrakech, Morocco
2015 IAAF World Cross Country Championships
Mar. 28
Guiyang, P.R. of China
IAAF World Youth Championships
Jul. 15-19
Cali, Colombia
IAAF World Championships
Aug. 22-30
Beijing, P.R. of China
2016 IAAF World Indoor Championships
Mar. 18-20
Portland, OR, U.S.A
IAAF World Half Marathon Championships
Mar. 26
Cardiff, England
IAAF World Race Walking Cup
May 7-8
Cheboksary, Russia
IAAF World Junior Championships
Jul. 19-24
Kazan, Russia
Note:
As an Official IAAF Partner, Canon input devices, such as cameras, lenses and video cameras, and output devices, such as copying machines, office multifunction devices, printers, scanners, facsimile machines and projectors, have been designated as official products of the IAAF World Athletics Series.
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