Canon USA press release:
Canon U.S.A., Ron Howard and Bryce Dallas Howard Discover Five Consumer Directors to Premiere Their Short Films at the Project Imaginat10n Film Festival
10 Films Inspired By User Submitted Photographs Will be Packaged by Canon as “A Ron Howard Presentation” – The Winning Consumer Directors and Five Celebrity Directors: Eva Longoria, Jamie Foxx, James Murphy, Georgina Chapman and Biz Stone
MELVILLE, N.Y., September 19, 2013 – Canon U.S.A., Inc., a leader in digital imaging solutions, two-time Academy Award® winner Ron Howard, and Bryce Dallas Howard, one of Hollywood’s most versatile actresses and director of the 2011 short film “when you find me,” have announced the five winning consumer directors of the “Project Imaginat10n” film contest, which gave filmmakers of all skill levels an opportunity to showcase their creativity and storytelling abilities. Five celebrity directors also took part in the same creative exercise: Eva Longoria (film and TV actress), Jamie Foxx (Academy Award® winner), Biz Stone (co-founder of Twitter), Georgina Chapman (designer and co-founder of Marchesa) and James Murphy (founder of LCD SOUNDSYSTEM).
The challenge was to create a short film inspired by ten crowdsourced photos in ten storytelling themes: Character, Mood, Goal, Backstory, Setting, Obstacle, Relationship, The Unknown, Time and Discovery. The Discovery photo, “Discovering limits,” was selected by Ron Howard and served as the thematic tie in each film. From hundreds of film submissions, twenty finalists were selected by a panel of judges. From there, Ron Howard and Bryce Dallas Howard selected five winners to be part of “A Ron Howard Presentation.”
Each film was judged based on imaginativeness, originality, technical quality, overall impression and the extent to which the film was inspired by ten of the winning Project Imaginat10n photos. The five Grand Prize winners include:
- – Arrius Sorbonne, 24 years old of Salt Lake City, UT with his submission, “Dominus”
- – Jared Nelson, 26 years old of Rancho Cucamonga, CA with his submission, “Chucked”
- – Julian Higgins, 27 years old of Los Angeles, CA with his submission, “Here and Now”
- – Kalman Apple, 53 years old of Los Angeles, CA with his submission, “A Day in the Country”
- – Ronnie Allman, 26 years old of San Francisco, CA with his submission, “Filter”
Bryce Dallas Howard, the first “graduating” director of the Project Imagin8ion experiment, utilized her experience from directing the short film, “when you find me,” to mentor aspiring filmmakers across the country through the contest– speaking at select film schools and revealing her tips in an online webisode series, “Bryce’s Project Imaginat10n Film Contest Tutorial.”
“The caliber of films that we reviewed was beyond anything we were expecting,” said Bryce Dallas Howard, “This exercise continues to prove that creativity and collaboration generate endless possibilities that mark the state of our time.”
“We were blown away and humbled by the quality of the films,” said Ron Howard. “The five films selected took an incredible approach to the experiment and were completely imaginative and fascinating.”
The winning consumer-directed films can be viewed atimagination.usa.canon.com.