Off Brand: Sony announce Sony Alpha A68 with new Auto-Focus technology, 4D Focus

Alpha A68

Sony announced the Alpha A68 camera, and introduces a new, innovative auto-focus technology, 4D Focus. The A68 has a 24MP APS-C sensor, and the same hybrid electronic OLED viewfinder (100% coverage) as on the Sony Alpha A77 II and Alpha A99 models. The key feature of the Alpha A68 is 4D Focus , a 79 points AF system based on phase-detection. 4D Focus is made possible by Sony’s translucent mirror tech. Canon filed some patents for translucent mirror technology.

Sony press release (via Sony Alpha Rumors):

Uncompromising features and performance for demanding amateur photographers

  • 4D FOCUS for fast, accurate tracking autofocus with world’s highest number of 79 AF points
  • Translucent Mirror Technology™ delivers constant AF tracking at up to 8fps continuous shooting
  • 24MP APS-C Exmor™ CMOS image sensor delivers wide ISO 100-25600 sensitivity range 
  • BIONZ X image processing engine enables the capture of high-quality images
  • Precise OLED Tru-Finder, tiltable LCD monitor, top display panel and custom controls
  • SteadyShot INSIDE works with all 34 A-mount lenses
  • Full HD video with high bit-rate 50Mbps XAVC S format 
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Off Brand: Sony Alpha a7SII announced (“out of darkness cometh light”)

A7sii

Sony today announced the a7sII (along with other gear). The Sony a7sII will be available in November 2015 at $2,999 (pre-order at B&H Photo).

  • 12.2MP Full-Frame Exmor CMOS Sensor
  • BIONZ X Image Processor
  • Internal UHD 4K30 & 1080p120 Recording
  • S-Log3 Gamma and Display Assist Function
  • 5-Axis SteadyShot INSIDE Stabilization
  • 0.5″ 2.36m-Dot XGA OLED Tru-Finder EVF
  • ISO 100-102400, Expandable to ISO 409600
  • Fast Intelligent AF to -4 EV
  • Full Pixel Read-Out

Detailed specs and full Sony press release after the break.

a7sii

Sony a7SII

Cannot wait for the a7sII? Get the Sony a7rII: B&H Photo, Adorama, Amazon USA, Amazon Canada, Canon Canada, Canon USA

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