Canon released the financial results for the second quarter 2018.
The company appears to be pretty confident about their role in the mirrorless market, claiming that the EOS M50 “enjoyed strong demand”. In the Speech Summary (see below) they say:
In the second quarter, sales were driven by the EOS M50, a strategically positioned mirrorless camera. Despite being an entry-class model, it incorporates features found in more advanced cameras while delivering easy operation for beginners. Through this, we are bringing new users into our ILC ecosystem.
In general, within the Imaging System Business Unit…
[…] unit sales volume of interchangeable-lens digital cameras decreased compared with the same period of the previous year, due to the gradually shrinking market. However, Canon maintained the top share in the overall interchangeable-lens digital camera market, mainly in the United States, Europe and Japan. Within this, as for mirrorless cameras, the newly launched EOS Kiss M, an entry-level model with shooting functions matching those of higher-level models, enjoyed strong demand. As for digital compact cameras, although unit sales decreased compared with the same period of the previous year amid the shrinking market, sales of such high-value-added models as the PowerShot G-series enjoyed solid demand. For inkjet printers, although demand was strong for refillable ink tank models and large format inkjet printers, overall unit sales decreased compared with the same period of the previous year due to a review of distribution channels. As a result, sales for the business unit decreased by 7.8% to ¥260.5 billion year on year, while operating profit totaled ¥34.8 billion, a year-on-year decrease of 28.3%. Sales for the combined first six months of the year totaled ¥482.3 billion, a year-on-year decrease of 8.1%, while operating profit totaled ¥59.5 billion, a year-on-year decrease of 23.5%.
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