Sony Wanted To Get Canon And Nikon Off-Guard, Telling Them “Mirrorless is no big deal”

Sony
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Interesting interview by Nikkei Business with Mr. Shigeki Ishizuka, a former Sony digital camera developer.

It seems, if nothing got lost in translation, that Sony endorsed a strategy consisting in telling Nikon and Canon (and others, the “SLR makers”) that “Mirrorless is not a big deal even in full size”. If I got it right, Sony wanted the “SLR makers” to not jump too early on the mirrorless bandwagon.

Mr. Shigeki Ishizuka:

In fact, I was calculating that I would let the top manufacturers of digital SLRs take the world by storm, saying, “Even full-frame mirrorless cameras are no big deal.” Externally, I dared not say once that I was going to be number one. In short, it is better to make people think that Sony has a low market share in interchangeable-lens cameras, and that it is an electronics manufacturer that has never understood cameras.

Sony played down mirrorless tech to be the first on the market? Did I get it right?

[via Digicame Info]

Canon EOS R7 Sample Photo Gallery (DPReview)

EOS R7 Sample
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Want to check out Canon EOS R7 sample photos? Here we are. All pictures can be downloaded for your pixel peeping pleasure.

At a glance:

  • 32.5MP APS-C CMOS Sensor
  • Dual Pixel CMOS AF II
  • 4K60 10-Bit Video, HDR-PQ & C-Log 3
  • 30 fps E. Shutter, 15 fps Mech. Shutter
  • 2.36m-Dot OLED EVF
  • 1.6m-Dot Vari-Angle Touchscreen LCD
  • Sensor-Shift 5-Axis Image Stabilization
  • Dual UHS-II Memory Card Slots
  • Multi-Function Shoe, Wi-Fi and Bluetooth

DPReview posted their Canon EOS R7 sample photo gallery. Photos can be downloaded. Enjoy your pixel peeping.

More Canon EOS R7 information, reviews and more is listed here.

Canon EOS R7:

America: B&H Photo, Adorama, Amazon USA, Amazon Canada, Canon Canada, Canon USA
Europe & UK: Amazon DE, Amazon UK, Amazon IT, Wex Photo Video, Canon DE, Canon UK

Click here to open the rest of the article

Canon EOS R7 Hands-On Review (a unique proposition, DPReview)

Canon Eos R7 Hands-on
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Here is on of the first serious Canon EOS R7 hands-on reviews.

At a glance:

  • 32.5MP APS-C CMOS Sensor
  • Dual Pixel CMOS AF II
  • 4K60 10-Bit Video, HDR-PQ & C-Log 3
  • 30 fps E. Shutter, 15 fps Mech. Shutter
  • 2.36m-Dot OLED EVF
  • 1.6m-Dot Vari-Angle Touchscreen LCD
  • Sensor-Shift 5-Axis Image Stabilization
  • Dual UHS-II Memory Card Slots
  • Multi-Function Shoe, Wi-Fi and Bluetooth

DPReview posted their Canon EOS R7 hands-on review. From their conclusion:

The EOS R7 is a unique proposition. It’s easy to see The R7 as a successor to Canon’s 7D Mark II, especially given Canon’s R5 and R6 were, more or less, mirrorless successors to their 5D Mark IV and 6D Mark II predecessors, respectively. But that isn’t quite the case with the EOS R7, as we hit on in the previous slide.

Despite offering similar specifications to the 7D Mark II in many respects, its price, interface and accessory lineup at launch is more in line with Canon’s X0D series of cameras. As it stands, it’s a proper enthusiast camera with features and specifications that should satiate the needs of most any enthusiast, be it for stills, video or some combination of the two.

[…] the R7 is a respectable camera for both stills and video. The fact Canon is using the same Digic X processor found in its more capable full-frame RF cameras – and is using dual UHS-II card slots – suggests Canon wants to position this as a more capable APS-C system.

Read the review at DPReview…

More Canon EOS R7 information, hands-on reviews and more is listed here.

Canon EOS R7:

America: B&H Photo, Adorama, Amazon USA, Amazon Canada, Canon Canada, Canon USA
Europe & UK: Amazon DE, Amazon UK, Amazon IT, Wex Photo Video, Canon DE, Canon UK

Click here to open the rest of the article

Canon Also Planing To Retire SLR Camera Production (along with Nikon)

Viltrox Eos R7 Eos R10 Canon Cameras Europe Canon Eos R1 Eos R Rf 14-35mm Olympic Games Ef-mount Rudy Winston
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After yesterday’s story that Nikon is set to withdraw form SLR camera production, a new report reiterates that Canon will follow suit.

Nikkei Asia reports about Nikon retiring SLR camera production, and cites Canon too.

TOKYO — Japanese camera maker Nikon will withdraw from the single-lens reflex camera business and shift toward digital offerings amid intensifying competition from smartphone cameras, Nikkei has learned.

Nikon’s SLR cameras have been widely used by professional photographers for more than 60 years and have come to be seen as synonymous with the Japanese company.

It now plans to focus resources on mirrorless cameras, which have become mainstream products on the back of more advanced digital technologies.

[…] Rival Canon also plans to follow Nikon and stop producing SLRs within a few years. 

This doesn’t come as a breaking new to Canon fans. Reports about Canon retiring SLR production showed up some time ago (and where partly denied by another Canon exec).

The future present is mirrorless.

Canon EOS R7 Review (photographing birds of prey)

Canon Eos R7 Review Canon Firmware Updates
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A new Canon EOS R7 review. It’s not stated but I am confident it is a pre-production model of the EOS R7.

At a glance:

  • 32.5MP APS-C CMOS Sensor
  • Dual Pixel CMOS AF II
  • 4K60 10-Bit Video, HDR-PQ & C-Log 3
  • 30 fps E. Shutter, 15 fps Mech. Shutter
  • 2.36m-Dot OLED EVF
  • 1.6m-Dot Vari-Angle Touchscreen LCD
  • Sensor-Shift 5-Axis Image Stabilization
  • Dual UHS-II Memory Card Slots
  • Multi-Function Shoe, Wi-Fi and Bluetooth

Coming from Wilkinson Cameras, the 11 minutes Canon EOS R7 review below gives a good overview of Canon’s first EOS R camera with an APS-C imaging sensor.

[the reviewer] puts the EOS R7 through its paces, in its ideal habitat; photographing birds of prey. See the results and find out all about this impressive successor to the EOS 7D DSLR series. The EOS R7 is Canon’s flagship APS-C EOS R mirrorless camera. It packs precision AF, state-of-the-art image stabilisation and incredible speed into a next-generation mirrorless EOS R series body. The result is a true hybrid camera: able to tell stories with still and moving images. With you on every step of your creative journey.

Enjoy the video review.

More Canon EOS R7 information, hands-on reviews and more is listed here.

Canon EOS R7:

America: B&H Photo, Adorama, Amazon USA, Amazon Canada, Canon Canada, Canon USA
Europe & UK: Amazon DE, Amazon UK, Amazon IT, Wex Photo Video, Canon DE, Canon UK

Click here to open the rest of the article