Sony Says They Are Nr. 1 Mirrorless Brand In North America

Mirrorless

Really? Sony nr. 1 brand when it comes to mirrorless technology in North America? Where are Canon and Nikon?

Sony press release:

Sony Electronics’ is the No. 1 Mirrorless Camera Brand and No. 1 Mirrorless Lens Brand for 2021 in North America

2021 Marks the 8th Consecutive Year that Sony Holds the #1 Share in Full-Frame Mirrorless

SAN DIEGO, CA – February 16, 2022 – Sony Electronics Inc. – a worldwide leader in digital imaging– continues to lead the industry in bringing mirrorless technology to the world. Following a year of innovative product introductions such as the Alpha 1, Sony Electronics announced today that it was the number one mirrorless camera brand and full-frame mirrorless camera brand in 2021. This past year also marks the 8th consecutive year Sony has held the #1 position in full-frame mirrorless camerasi. And lastly, Sony has announced it was the number one mirrorless lens brand in 2021 as well.

The success of the lineup of full-frame cameras, including the Alpha 7S, Alpha 7R and Alpha 9 series, has been paramount to Sony’s strong sales numbers. These have been complemented by the popularity of the Alpha 7 III, which continued to be the No. 1 selling full-frame interchangeable lens camera line for the 4th year in a row. For lenses, Sony’s full lineup of 65 different E-mount models highlighted by their flagship G Master™ series continues to drive industry growth.

Additionally, newer innovations such as the new Alpha 7 IV have started to set early sales records. For the week of December 19-25, 2021, the Alpha 7 IV had the highest single-week sales of any mirrorless interchangeable lens camera line in the last four years.

“We are always listening to our customers’ feedback, advancing our innovation and creating the best possible tools for all types of content creators,” said Yang Cheng, Vice President, Imaging Solutions, Sony Electronics Inc. “Finding new ways to empower our community is our top priority and we are honored that so many continue to choose Sony to tell their stories and bring their creative visions to life.”

A variety of additional stories and exciting new content shot with Sony products can be found at www.alphauniverse.com, Sony’s community site to educate, inspire and showcase work from fans and customers of the Sony Alpha brand.

[via DPReview]

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Industry News: Olympus OM-1 Announced, The All-in-one Cam For Outdoor Photographers

Olympus Om-1

Olympus released a new mirrorless camera, the Olympus OM-1. The OM-1 is touted as the all-in-one camera for outdoor photographers.

At a glance:

  • 20MP Stacked BSI Live MOS MFT Sensor
  • DCI/UHD 4K 60p 10-Bit Video Recording
  • 10 fps Shooting, 120 fps with E. Shutter
  • Cross Quad Pixel Phase-Detection AF
  • 5.76m-Dot OLED Electronic Viewfinder
  • 3.0″ 1.62m-Dot Swivel Touchscreen LCD
  • 5-Axis In-Body Image Stabilization
  • High-Res Shot, Live ND & Composite Modes
  • IP53 Weather-Sealed & Freezeproof Design
  • Dual UHS-II SD Card Slots

Preorder starting at $2,100 are live at B&H Photo and Adorama.

World-wide preorders:

America: B&H Photo, Adorama, Amazon USA, Amazon Canada, Canon Canada, Canon USA
Europe & UK: Amazon DE, Amazon UK, Amazon IT, Wex Photo Video, Canon DE, Canon UK

Olympus press release:

Introducing the OM SYSTEM OM-1 Interchangeable Lens Camera with a New Stacked BSI Live MOS Sensor and Cross Quad Pixel AF

The New OM SYSTEM Flagship Model Revolutionizes Emerging Technology and Newly Developed Devices

Bethlehem, PA, February 15, 2022 – OM Digital Solutions is pleased to announce the introduction of the OM SYSTEM OM-1: This Micro Four Thirds System standard interchangeable lens camera features a compact, lightweight design for superior mobility along with high image quality. It is scheduled to go on sale in early March 2022. As the OM SYSTEM flagship camera, this model will deliver a one-of-a-kind experience to customers, driving the desire for photographers to create. This interchangeable lens camera delivers inspiration in a lightweight design that users can take along anywhere to capture the precise photos they have in mind.

The OM SYSTEM OM-1 is the culmination of new devices and cutting-edge digital technologies, delivering high image quality that goes beyond the expectation of the sensor size. It also features autofocus and sequential shooting performance that far surpasses conventional models, and dramatically improves basic performance. Computational photography technology has been incorporated, empowering the photographer to utilize such features as Live Composite and High Res Shot mode, without the need for advanced shooting techniques, special equipment, or skills, delivering a rich variety of expressive power for more photographic opportunities than ever before.

Thanks to the superb mobility of the Micro Four Thirds system, the OM SYSTEM OM-1 can be taken anywhere at any time, allowing anyone to take advantage of its high performance to capture versatile images with high image quality. This is the next generation Micro Four Thirds camera brought to you by OM SYSTEM.

MAIN FEATURES:

1. High image quality that goes beyond the expectations of the sensor size

This model features a high-end compact, lightweight body unique to OM SYSTEM, including the new 20 Megapixel1 Stacked BSI Live MOS sensor, and the latest TruePic X image processor, which is three times faster than previous models. The OM SYSTEM OM-1 delivers high image quality that goes beyond the expectations of the sensor size. Not only does it take full advantage of high-resolution M.Zuiko Digital lens performance, delivering our highest ever resolution2, but new noise processing technology increases the maximum normal sensitivity to ISO 25600, and an expanded maximum sensitivity to ISO 102400. Furthermore, the dynamic range has been improved thanks to the latest image processing technology. These improvements deliver a richer range of tonal expressions than ever before, from shadows to highlights.

The high-performance image stabilization in the OM SYSTEM OM-1 delivers up to 8.0 steps3 of compensation with 5-axis sync IS, and up to 7 steps4 with the body alone. The new Handheld Assist feature makes it easy to capture slow shutter speed effects that previously required a tripod.

2. Computational photography functions that empower the photographer to further expand their imaging expressions

Photographic expressions that have traditionally required special equipment and a computer to composite images are available in the OM SYSTEM OM-1. Thanks to computational photography (advanced digital image processing) technology, these imaging features have been incorporated in this interchangeable lens camera at an early stage. The OM SYSTEM OM-1 uses a combination of the new TruePic X image processor, the new image sensor, and the latest digital technologies to make computational photography features better and even easier to use. When paired with high-performance M.Zuiko PRO lenses, the system makes it possible to capture a greater range of imaging expressions only possible with the OM SYSTEM OM-1.

High-Res Shot

The processing time has been significantly reduced. Handheld High-Res Shot mode takes approximately five seconds to merge. Popular for landscape photos due to the ability to capture high-resolution approximately 50 Megapixel images by merging multiple images; and Tripod High-Res Shot, which creates ultra-high-resolution approximately 80 Megapixel images. Composite processing technology reduces noise by approximately two steps for amazingly high pixel count and low noise. A dedicated button is also included on the camera to quickly switch between normal shooting and Handheld High-Res Shot/Tripod High Res Shot for improved usability.

Live ND

Create slow shutter speed effects as though you were using an ND filter up to ND64 (six steps) (ND2 – ND64). When LV Simulation is activated, you can check the slow shutter speed effects in the viewfinder and on the LCD monitor before shooting and create the same effects while using ultra-wide-angle lenses that cannot accommodate an ND filter.

Live Composite

In this setting, Lighten Composite is used to add only the brighter sections to the composite image to prevent the common problem of images that are too bright overall when shooting long exposures, resulting in beautiful photos with plenty of variation. This feature is now compatible with image stabilization and can be used during handheld shooting.

Focus Stacking

This feature alters the focus to capture and composite multiple shots for recording photos that are in focus from the foreground to background. The compositing time has been dramatically reduced for easier use.

HDR Shooting

Multiple images at differing exposures are merged to create one shot with a wide dynamic range, including highlights and shadows.

3. High-speed performance of newly developed autofocus and dramatically improved performance for maximum 50 fps5 sequential shooting with AF/AE tracking

A quad-division photo diode configuration allows for On-chip Phase Detection in both vertical and horizontal directions. 1,053-point, all cross-type, Cross Quad Pixel AF is incorporated; designed to focus on various patterns of subjects across all pixels and the entire shooting range. The high-speed calculation capabilities of the new TruePic X processor and the new AF algorithm enable high-speed, high precision focusing on the subject no matter where it is in the frame. Furthermore, this model is equipped with AI Detection AF,

which was developed using deep learning technology. In addition to greater than ever high-speed, high-precision subject recognition and tracking, this model can recognize formula cars, motorcycles, airplanes, helicopters, trains, and birds, as well as animals (dogs and cats). In addition to C-AF, this functionality is also supported with S-AF for shooting a wider variety of scenes. The detection precision, tracking performance, and responsiveness of Face Priority/Eye Priority AF have been improved significantly.

There have also been exponential improvements to sequential shooting performance, reaching up to 50 fps blackout free AF/AE tracking at approximately 20.37 Megapixel, and up to 120 fps AF/AE locked ultra-high-speed sequential shooting. When using Pro Capture, which is designed for capturing shots that are not possible during normal shooting, you can enjoy sequential shooting up to 50 fps (AF/AE tracking) and up to 120 fps (AF/AE locked).

4. Camera body features enhanced dustproof and splashproof performance, along with a high-speed, high-resolution electronic viewfinder

The dustproof and splashproof performance is achieved by incorporating sealing materials at the appropriate locations on the tough, lightweight magnesium alloy body, ensuring IP53 dustproof and splashproof protection class6, and freezeproof performance to -10°C. Because this model is compact, lightweight, and features dustproof and splashproof performance, it makes for a powerful ally when shooting in punishing environments. The high-performance EVF is equipped with approximately 5.76 million dot resolution, a viewfinder magnification of up to 1.65x, a display delay of 0.005 seconds7, and 120 fps high-speed display, to ensure optimal shooting comfort. Not only does it feature all the best facets of an optical viewfinder, but it also offers the advantages of a digital viewfinder, making it possible to view subjects and check exposure, even in dark locations. The menu screen configuration has been completely redesigned on the OM SYSTEM OM-1. Items have been split, merged, and reclassified, and descriptions have been simplified to make it easier to find the desired functions, and make changing settings simpler for first-time users.

5. Enhanced video functions for creators (10bit 4K 60p, Full HD 240p)

Stable handheld video recording is possible thanks to a compact, lightweight body and industry-leading image stabilization. Creative video functions include 4K 60p for smooth, high-definition videos, and high-speed movie with Full HD videos at a maximum 240p. The camera also supports H.264 (8bit), H.265 (10bit), and Multi Frame Rate for recording video clips over 30 minutes in length. In addition to RAW data output up to 12 bit 4:4:4 to external devices for advanced post-production tasks, the OM SYSTEM OM-1 supports OM-Log for a greater level of freedom over imaging expressions thanks to color grading, which allows users to capture highlights and shadows without overexposing or underexposing shots. The new HLG (Hybrid Log Gamma)8 video picture mode has been added for easier HDR video recording.

Other Features

  • Reliable SSWF (Supersonic Wave Filter) dust reduction system that vibrates at a speed of more than 30,000 times per second to instantly remove dirt and dust from the image sensor
  • Highly durable shutter unit that clears 400,000 shutter actuations (according to in-house testing conditions)
  • Staggered layout UHS-II compatible dual SD card slots make it easier to remove recording media
  • Five rating categories in the on-camera rating system
  • Night view mode makes it possible to view subjects even in dark environments
  • Starry Sky AF makes focusing on stars easier than ever
  • Record shooting location information with minimal power drain (smartphone connection)
  • Equipped with an independent AEL button and AF-ON button

Pricing and Availability

OM SYSTEM OM-1 (Body Only)

Pricing: $2,199.99 USD; $2,799.99 CAD

Approximate Availability date: Early March 2022

OM SYSTEM OM-1 Kit with M.Zuiko Digital ED 12-40mm F2.8 PRO II

Pricing: $2,799.99 USD; $3,599.99 CAD

Approximate Availability date: Early March 2022

The Canon EOS R1 Has Not Yet Been Announced, But People Is Imagining How It Might Look (R1 mock-up)

Canon Eos R1

We are still waiting for the Canon EOS R1, Canon’s upcoming mirrorless full frame flagship.

Never the less, fans are already fantasizing about how the Canon EOS R1 might look, which shape or form factor it will have.

User u/mirajoba on Reddit made the Canon EOS R1 mock-up you can see on top. Looks pretty futuristic, doesn’t it?

No, The Rumored Canon EOS C5 Is Not The Previously Rumored EOS C50

Canon Eos C5

Edit: We just learned that cameras have started to morph. We were utterly wrong in our original post: the EOS C5 is not the EOS C50 that was rumored previously Instead, the C50 morphed to become the C5. Apparently because of the global pandemic. It’s not yet clear if other cameras will also start to shape-shift. We keep you posted.

After our (weak) rumor about a possible Canon EOS C5 Cinema camera, new murmurings have surfaced from the interweb of rumor mills.

It’s suggested the Canon EOS C5 is the previously rumored Canon EOS C50. We do not agree. While both rumors are better taken with a grain of salt, we do not see any resemblance between the two rumors.

Canon EOS C50Canon EOS C5


– Super 35mm 4K sensor (same as the Cinema EOS C200)
– No IBIS
– RF Mount
– Internal ND (10 Stops)
– CLog 2 & CLog 3
– 4:2:0 8bit internally onto SD cards up to 4K60 & 1080/120
– 4:2:2: 10bit external in HD
– No RAW
– Dual LP-E6NH battery slot
– The camera is a combination of the EOS R5 C and EOS C300 III, similar in appearance to the EOS R5 C, but more square, with the electric ND filter of the EOS C300 III, the professional interface of the EOS C70, and an extended battery compartment.
– Its XF-AVC recording format is the same as the EOS C70, but it uses a modified version of the EOS R5 C’s CMOS sensor with a total of 22.5 megapixels.
– With a sampling resolution of 8192×2160, it is capable of perfect oversampling to 4K 120fps, making it Canon’s current 4K 120fps product with the best image quality.
– When the frame rate is reduced to 72fps or less, DGO mode is turned on to provide higher dynamic range.
– Unlike the current EOS C70, it does not offer RAW recording for now.
– Full pixel QPAF, and RAW internal recording in subsequent firmware.
– In terms of photography, it no longer offers a mechanical shutter and is replaced by in-body stabilization.

I can’t see anything that might suggest these cameras are one and the same model. Any thoughts?

Source: Canon Rumors

Canon EOS R7 The Next Camera Canon Is Set To Announce (is the white unicorn coming)?

Canon Eos R7 Canon Eos R10 Eos C5 Eos R1 Eos R5c Canon Rf 16mm Rf 35mm F/1.2L EF Lenses Tilt-shift Lenses Rumor

Here is a new, hot rumor about the alleged Canon EOS R model with an APS-C sensor. Is a Canon EOS R7 coming?

Canon Rumors reports that the Canon EOS R7 might be the next camera the company is going to announce. Unfortunately, despite coming from a “source with a pretty solid record“, the rumor doesn’t tell much but that the announcement of the Canon EOS R7 might happen in March 2022.

We have always been rather skeptical about the possibility of Canon making an EOS R model with APS-C sensor. Truth to be told, we are now slightly less skeptical. Some Canon patents suggest RF-S lenses (i.e. lenses for the RF mount and an APS-C imaging sensor) are at least considered in Canon’s R&D labs. Never the less, we still have a somewhat hard time buying the possibility of an EOS R model with APS-C. On the other hand, it’s likely that the EOS 7D Mark II and EOS 90D might not get a replacement. Which would give some credit to the white unicorn hypothesis (i.e. EOS R with APS-C).

Any thoughts…?