Nikon Rumors About Retiring SLR Production Are “Speculation”, Company Says

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Nikon didn’t wait much to answer to yesterday’s report that they were withdrawing from SLR production.

In a note released on their Japanese site, Nikon states (machine translated):

Today [yesterday, 7/12/2022, editor’s note] , some media outlets have reported that we have withdrawn from the development of single-lens reflex cameras, but this is speculation and not announced by us.

We continue to produce, sell, and support digital SLR cameras, and we hope that our customers will continue to use them with peace of mind.

So, do not neglect to use Nikon gear with peace of mind.

Canon Also Planing To Retire SLR Camera Production (along with Nikon)

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After yesterday’s story that Nikon is set to withdraw form SLR camera production, a new report reiterates that Canon will follow suit.

Nikkei Asia reports about Nikon retiring SLR camera production, and cites Canon too.

TOKYO — Japanese camera maker Nikon will withdraw from the single-lens reflex camera business and shift toward digital offerings amid intensifying competition from smartphone cameras, Nikkei has learned.

Nikon’s SLR cameras have been widely used by professional photographers for more than 60 years and have come to be seen as synonymous with the Japanese company.

It now plans to focus resources on mirrorless cameras, which have become mainstream products on the back of more advanced digital technologies.

[…] Rival Canon also plans to follow Nikon and stop producing SLRs within a few years. 

This doesn’t come as a breaking new to Canon fans. Reports about Canon retiring SLR production showed up some time ago (and where partly denied by another Canon exec).

The future present is mirrorless.