Canon Supports Broadcast Professionals With New Standards At IBC 2014

IBC 2014_tcm14-1171788

Canon to support broadcast professionals in setting new standards at IBC 2014
United Kingdom, Republic of Ireland, 17 July 2014 – Canon today announces the details of its presence at IBC, the leading global tradeshow for media and broadcast professionals held in Amsterdam, The Netherlands. An IBC exhibitor for more than three decades, Canon will be showcasing its entire line-up of broadcast solutions and technologies, including the recently announced CN7x17 KA S – the company’s first-ever cinema lens to feature a servo drive unit.
With growing consumer demand for Ultra High Definition content, there’s never been more focus on the industry to provide the equipment and services required to move professional broadcasting to the next generation. To reflect this, visitors will be able to experience Canon’s full range of cutting-edge solutions as well as live demonstrations including 4K output from studio camera configurations and live colour grading enabled by its 4K reference monitors.“We’ve already seen some dramatic shifts in the industry this year and Canon’s presence at IBC 2014 is a reflection of changing times,” said Kieran Magee, Marketing Director, Professional Imaging, Canon Europe. “The bar for quality content is rising every year. Canon is at the forefront of the creative industry, providing products and solutions that professionals need to craft outstanding content, whether in HD or 4K. Helping our customers to capture and tell stories has never been more important. The portfolio of products, and expertise, we’re displaying this year is a demonstration of the tools that they are using to set new standards every day.”

Highlighting the company’s commitment to providing an unrivalled choice of creative products and solutions, attendees can experience Canon’s extensive range of professional lens and camera technologies, including the full power of its optics portfolio. Broadcast professionals will be able to get hands-on with over 100 lenses and a vast array of focal lengths and types, from ENG to cinema to EF lenses. The stand will also display the entire line-up of Canon’s X-series camcorders, providing visitors the opportunity to touch and try the recently announced XF205 and XF200, as well as the company’s pioneering range of Cinema EOS products.

In addition to Canon’s on-stand experts, a selection of independent industry professionals will also be on-hand to present on an exciting array of topics, sharing their experiences of using Canon products and answering visitors’ questions.

Canon’s stand location at IBC 2014 will be Hall 11, Stand E50.

For more information regarding Canon’s professional products and services please visit, http://cpn.canon-europe.com/

Canon EOS HD Video How To: Using Filters and Tripod Systems

More tutorials by CanonUSA on Youtube. About the video above:

Explore the features and functions of video production with Canon’s EOS HD SLR cameras in these educational tutorials, shot on location and hosted by Canon Digital Learning Center contributor Jem Schofield with special guest instructors. In this video you’ll learn how to use filters to enhance color in EOS HD video production.

About the video below:

Explore the features and functions of video production with Canon’s EOS HD SLR cameras in these educational tutorials, shot on location and hosted by Canon Digital Learning Center contributor Jem Schofield with special guest instructors. In this video you’ll learn what tripod options there are in EOS HD video production.

Canon Moves Up In Interbrand’s Best Global Green Brands Ranking

Global Green Brands Ranking

Canon Europe press release:

Canon moves up in Interbrand’s Best Global Green Brands ranking
London, 14 July 2014 – Canon, world-leader in imaging solutions, has risen to 26th place on the latest Interbrand Best Global Green Brands list, up from 30th place in 2013. The Interbrand report highlights Canon’s implementation of sustainable practices in 2012, including reducing CO2 emissions over entire product life cycles by nearly three times the company’s target, and collecting 310,000 tons of used toner cartridges globally since 1990, consequently reducing CO2 emissions by approximately 450,000 tons and avoiding the need for 201,000 tons of new resources.
The annual Interbrand Best Global Green Brands report is based on consumer research designed to examine the gap that exists between a brand’s environmental performance and consumers’ perceptions of that performance. In Canon’s case, that perception has improved considerably and the Gap Score has narrowed to +3.8 from +6.56 in 2013.Susan Stuart, Sustainability Director, Canon Europe, Middle East and Africa, said: “Our commitment to sustainability helps us add value to customers in meeting their own business and sustainability goals. It connects us to society by enabling people to capture, document and record the world around them.”“Sustainability is a strategic imperative for Canon which is embedded deeply within our culture, as well as in our strategy and how we do business. Our approach is based on the Canon corporate philosophy of Kyosei, a Japanese word that means living and working together for the common good.”

Only companies featured on Interbrand’s annual Best Global Brands list are considered for the Best Global Green Brands report. To become one of the top 50 Best Global Green Brands, organisations must perform well in terms of both sustainability performance and consumers’ perception of it.