Nikon Execs Believe They Will Beat Sony and Canon and Become Nr. 1 in FF MILC Market

Canon
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In an interview with DPReview dating back to Photokina, Nikon Execs made a bold statement.

When asked about aimed market shares, they said that they point to become the number one in the full frame MILC market.

Question: Do you have an internal target for percentage of sales represented by Nikon mirrorless versus DSLR?

We have internal sales targets for each model, but we cannot disclose the figures. Our goal is to become number one in the full-frame market for both mirrorless and DSLRs.

Question: What is your target timeframe for achieving this goal?

That’s a difficult question to answer – we cannot disclose the specific timeline, but we will make every effort to hit the target of being number one as soon as possible. We believe that we can achieve the number one position maybe quite soon. A lot of manufacturers have launched full-frame mirrorless cameras, but sales of our Z6 and Z7 are really robust, which gives us confidence.

Good luck Nikon. Beating Sony and Canon won’t be an easy task. And as long as we are concerned, we have no doubts Canon will dominate the market within a few years.

[via Sony Alpha Rumors]

Nikon Z7 Teardown, Best Build Mirrorless FF Camera Ever Seen Says Lens Rentals

Nikon Z7
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All images © lensrentals.com, used with permission.

Roger Cicala of Lens Rentals tore down a Nikon Z7, and was very impressed with the build quality.

Impressing Mr. Cicala doesn’t seem to be an easy task. He was impressed with the overall build quality, and praises the weather sealing of the Nikon Z7. From the the conclusion:

This is not marketing department weather resistance. This is engineering department weather resistance. Anything that can be sealed has been sealed. I’m impressed, and I will say for future cut-and-paste blurbs: this is as robustly weather sealed a camera as we’ve ever disassembled.

[…]

I’m impressed by the very solid construction of the chassis and IBIS unit. I’m impressed with the neat, modern engineering of the electrical connections. Yes, I’m aware that soldered wires carry electricity just fine, but to me, there’s something reassuring about seeing neat, well thought out, 2018 level engineering.

I’m not here to tell you which camera is best to use or has the best performance. I’m just here to say this is a damn well-built camera, the best built mirrorless full-frame camera we’ve taken apart. (For the record, I haven’t torn down a Leica SL.)

Roger Cicala’s teardown is documented step by step with pictures and descriptions.

The teardown of the Canon EOS R is featured here. Another EOS R teardown is here. Nothing to argue here, the Nikon Z7 is the better buld camera. As Mr Cicala points out, the Nikon Z7 is the flagship camera in Nikon’s Z system. When Canon will release their flagship mirrorless full frame camera, we’ll see if the build quality holds up with the Z7.

Nikon Z7: B&H Photo | Adorama | Amazon

Kipon Is Now Shipping Over 20 Adapters For The Canon EOS R and Nikon Z Systems

Kipon
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Kipon is now shipping mount adapters for the new Canon EOS R and Nikon Z systems.

These are the adapters for the Canon EOS R (more adapters, including tilt&shift lineup, focal reducer lineup etc will be coming too):

  • L/M-EOS R
  • L39-EOS R
  • L/R-EOS R
  • EXAKTA-EOS R
  • M42-EOS R
  • ICAREX35-EOS R
  • ROLLEI QBM-EOS R
  • MD-EOS R
  • PK-EOS R
  • C/Y-EOS R
  • FD-EOS R
  • EF-EOS R
  • OM-EOS R
  • MAMIYA645-EOS R

Kipon adapters are available at B&H Photo | Adorama | Amazon

For the Nikon Z system the following adapters are available:

  • L/M-NZ
  • L39-NZ
  • EXAKTA-NZ
  • ICAREX35-NZ
  • L/R-NZ
  • M42-NZ
  • ROLLEI QBM-NZ
  • MD-NZ
  • PK-NZ
  • C/Y-NZ
  • FD-NZ
  • EF-NZ
  • OM-NZ
  • MAMIYA645-NZ

The Nikon Z7 Beats Sony When It Comes To Ergonomics But Not The Canon EOS R

Nikon Z7
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Nikon Z7 at a glance:

  • 45.7MP FX-Format BSI CMOS Sensor
  • EXPEED 6 Image Processing Engine
  • UHD 4K30 Video; N-Log & 10-Bit HDMI Out
  • 493-Point Phase-Detect AF System
  • Built-In 5-Axis Vibration Reduction
  • 0.80x 3.6m-Dot EVF with NIKKOR Optics
  • 3.2″ 2.1m-Dot Tilting Touchscreen LCD
  • 9 fps Continuous Shooting; ISO 64-25600
  • Top-Panel Dot-Matrix OLED; XQD Card Slot
  • NIKKOR Z 24-70mm f/4 S Lens

Says FroKnowsPh0to, aka Jared Polin in his Nikon Z7 unboxing video. I believe that. Among the many good things that come with any Canon camera, ergonomics are on top.

All the new Canon gear announced ahead of Photokina 2018 can now be pre-ordered:

Pre-order the Canon EOS R in the USA: B&H Photo | Adorama | Canon USA | Amazon

Pre-order the Canon RF mount lenses in the USA: B&H Photo | Adorama | Canon USA | Amazon

Canon EOS R world-wide pre-order links:

America: B&H Photo, Adorama, Amazon USA, Amazon Canada, Canon Canada, Canon USA
Europe & UK: Amazon DE, Amazon UK, Amazon IT, Canon IT, WEX Photographic, Canon FR, Canon UK, Canon DE

Canon RF mount lenses world-wide pre-order links:

America: B&H Photo, Adorama, Amazon USA, Amazon Canada, Canon Canada, Canon USA
Europe & UK: Amazon DE, Amazon UK, Amazon IT, Canon IT, WEX Photographic, Canon FR, Canon UK, Canon DE

Nikon’s new Z mount technology and benefits explained by the engineer who designed it

Nikon Z6
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Atsushi Suzuki, Nikon Optical Engineer and Technical Liaison, illustrates the structure and design of the new Nikon Z mount system. The Z mount is featured on Nikon’s brand new full frame mirrorless cameras, the Nikon Z6 and Nikon Z7.

Canon is also rumored to introduce a new mount type on their upcoming full frame mirrorless cameras.

Here are the Nikon Z6 and Nikon Z7 full frame mirrorless cameras (officially announced)

Nikon Z6
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After many leaks and a series of teaser videos, Nikon eventually announced the company’s first full frame mirrorless cameras, the Nikon Z7 and Nikon Z6.

The Nikon Z 7 will be available September 27 for a suggested retail price (SRP) of $3399.95 for the body-only configuration, or for $3999.95 SRP as a kit with the new NIKKOR Z 24-70 f/4 S lens. The Nikon Z 6 will be available in late November for the $1995.95 SRP for the body only configuration, or for the $2,599.95 SRP with the NIKKOR Z 24-70mm f/4 S lens kit.

Hands-on and first impression reviews:

Nikon Z7 first impression review at Photography Blog. Nikon Z lenses hands-on at DPReview. Nikon Z7 first impression review at DPReview. Hands-on by CameraLabs.

You will soon be able to preorder the new Nikon FF MILCs:

Nikon Z6: B&H Photo | Adorama | Amazon   –   Nikon Z7: B&H Photo | Adorama | Amazon






Nikon press release:

Nikon Introduces the New Nikon Z Mount System, and Releases Two Full-Frame Mirrorless Cameras: the Nikon Z 7 and Nikon Z 6

MELVILLE, NY – Nikon Inc. is pleased to announce the release of the full-frame (Nikon FX–format) Nikon Z 7 and Nikon Z 6 mirrorless cameras, as well as NIKKOR Z lenses, featuring a new, larger-diameter mount to enable the next generation of ultimate optical performance.

Mirrorless Reinvented

The new Nikon Z mount system is comprised of mirrorless cameras and compatible NIKKOR Z lenses and accessories. This system has been realized through the pursuit of a new dimension in optical performance. It has inherited Nikon’s tradition of quality, superior imaging technology, intuitive operability and high reliability, all innovated from its digital SLR cameras.

At the heart of the Z mount system is the new, larger-diameter mount, which unlocks further possibilities of lens design. The Z mount system will offer a variety of high-performance lenses, including the fastest lens in Nikon history, with f/0.951. Additionally, the new mount adapter will enable compatibility with NIKKOR F mount lenses, adding to the range of choices for photographers.

The letter “Z” represents the culmination of Nikon’s relentless pursuit of ultimate optical performance, and a bridge to a new chapter. It is about redefining possibilities to provide image makers with tools to pursue greater creativity.

Nikon will expand the value of mirrorless cameras through the pursuit of a new dimension in optical performance, and by upholding Nikon’s tradition of quality while responding to the evolution of imaging technology. By providing image makers with stimulating new products, Nikon will continue to lead imaging culture.

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