Latest market figures shared by BCN show that Canon is still the camera alpha dog.
Canon’s market success is driven by the sals of the the Canon EOS M50 (KISS M in Japan). Canon’s latest APS-C mirrorless camera, the EOS M6 Mark II is already on rank 11. Sony is behind Canon and seems to struggle to keep up with Canon’s figures.
While Canon is still the alfa dog in the Japanese mirrorless market (thanks to the wildly popular EOS M50, named Kiss M in Japan), Sony is clearly getting closer to Canon’s figures. Previous BCN rankings are listed here.
BCN rankings for March 2019 show once more that Canon is the undisputed market leaded in Japan (and in the rest of the world too).
Canon occupies the top 4 positions with the Canon Rebel T7i (EOS 800D in EU, Kiss X9i in Japan), Rebel SL2 (EOS 200D in EU, Kiss X9 in Japan) and the top selling EOS M50 (Kiss M in Japan). Interesting to see that the Sony a6400 already made its splash and ranks pretty well.
BCN is a Japanese sale statistics company giving a good view of the Japanese camera market.
BCN posted their annual “BCN Awards” and look who is ranked on top for the mirrorless and DSLR market. It appears to be true that there is life in the old dog.
Canon ranks first for DSLR and mirrorless market shares in 2018.
DSLR market shares:
Canon – 57.4% share
Nikon – 39.3% share
Ricoh – 3.1% share
Mirrorless market share:
Canon – 31.6% share
Olympus – 23.5% share
Sony – 22.7% share
Canon’s success in the mirrorless market is mostly because of the commercial success of the EOS M50, and also to some minor degree thanks to the new EOS R. It’s interesting to see that Nikon doesn’t show up among the first three players in the MILC market. Surprisingly the so much touted Sony mirrorless systems are not getting that much love in Japan.
Nikon still ranks first for compact cameras with 31.5%, followed by Canon with 29.8% and Sony with 11.9%.
Canon also ranks first for sold lenses with 20.7%, followed by Sigma with 15.7% and Nikon with 13.7%.
Below you see how Canon’s market share in the mirrorless market evolved since 2016.
Not bad for a company so heavily criticised. I’m curios to know how much market share Canon will gain this year because they are clearly headed to lead the market.