I came over a very interesting and educated article at PetaPixel. It’s about why Sony’s full frame pro mirrorless was a fatal mistake that can’t hold up to the promises.
The article analyses five of the apparent advantages a full-frame mirrorless camera is supposed to have for the professional photographer, and systematically debunks those myths. A full-frame mirrorless camera is supposed to have the advantage of
In-Body Image Stabilization
You can adapt non-native lenses
Live Exposure Preview
Well, it’s not as easy as Sony tries to sell it. The supposed advantages fail to deliver in the real world.. In the conclusion the author says:
So we find ourselves returning for the last time to the original question: what is the point of professional grade FF mirrorless? It isn’t for the compactness (beyond shooting with just one pancake type lens), certainly not for the faster autofocus, not for faster frame rates, not for EVF/exposure preview, not for access to a high cost-performance lens habitat, not for manual focus peaking, not for the ergonomics, and almost universally not for the sake of adapting lenses.
When it comes to FF professional grade mirrorless, the answer is that there is little or no point. People are buying into it because it is an irrational fad. You end up having to buy lots of big and expensive lenses for the one tiny body, when it is preferable to have lots of smaller lenses for the one big body, since the total lens-body combination is the same anyway due to physics. In actual fact the lens-body combination makes professional grade FF mirrorless multi-lens packages larger overall. Read the article…
An article that’s definitely worth to be read before you waste your money for something that will turn out not to be what you expected and what you have been told. Better go for serious gear.
In the 16 minutes video above, photographer Matt Granger explains why he decided to ditch Sony and to switch back to Nikon. It’s not about the quality of the gear, it is about the lack of quality when it comes to service and assistance – two factors that are critical to pros. And at least Sony’s service in Australia isn’t what a pro might expect.
It all comes down to SERVICE. For many types of my work the gear itself is suitable for me – The sensors are quality. The images and video are outstanding. For other work I have never used them (rough conditions, tricky focus). But with service like this – I just can’t use them at all.
As I said, this is my personal experience in Australia and is based on MY needs. The details of all the ‘pro support’ programs shown are the Australian offerings.
Sony announced the Alpha A68 camera, and introduces a new, innovative auto-focus technology, 4D Focus. The A68 has a 24MP APS-C sensor, and the same hybrid electronic OLED viewfinder (100% coverage) as on the Sony Alpha A77 II and Alpha A99 models. The key feature of the Alpha A68 is 4D Focus , a 79 points AF system based on phase-detection. 4D Focus is made possible by Sony’s translucent mirror tech. Canon filed some patents for translucent mirror technology.
In the last weeks I got a lot of emails, comments etc all telling me the SonyAlpha a7RII was about to annihilate Canon (and Nikon, for that matter). So I decided to have a look on this camera that seems to get people excited beyond reason (according to some emails and comments).